Great to see you here! I’m Janni, I create memorable visual identities that resonate on a human level. While I primarily work within the B2B sector, I firmly believe that many cases can be better understood as H2H—human-to-human—communication. By approaching branding this way, I help make brand communication more authentic, relatable, and ultimately more effective. My process goes beyond aesthetics, focusing on key strategic elements such as the target audience to ensure the brand not only stands out but also forms meaningful connections. Whether your company operates in finance, healthcare, tech, or beyond, I craft visual identities and communication strategies that are engaging, human-centered, and impactful.

I have over ten years of experience in brand strategy and design and a Master’s degree from Aalto University Helsinki. You can see more of my background on Linkedin.

I draw inspiration from art, culture, and the world around me, constantly seeking new ideas, encouraging my clients to be brave enough to stand out. I look forward to creating meaningful experiences through design and making a lasting impact in the industry.

If this resonates, I’d love to hear from you and talk more!

Br, Janni